Lecture at didacta on February 22nd, 2011, in connection with the PLE in Stuttgart.

Lots of input, interested people and sometimes long faces. Because, unfortunately, it is often said that everything is very easy, so that’s what we believe. And as a beginner or newbie in this subject, you simply posses the dilemma that you must believe those who advise you.

I have made it my mission to call things by their names and not gloss over anything. That doesn’t help me or my customers.

Only when we also talk about stumbling blocks, flops, bad luck, and mishaps can you as a newcomer to eLearning have a good chance of developing new solutions.